Reports
Thoughtfully written B2B reports help you punch above your weight while providing immense value for your audience. I’ve helped several clients embrace this authority building opportunity. So, whether it’s a monthly update or an annual belter, consider adding report writing to your content mix.
B2B reports with marketing potential
In the context of writing reports for content marketing, this doesn’t concern your internal documents. Instead, consider reports written to provide value for your audience and boost your credibility.
A common B2B report writing example concerns regular documents, such as annual reviews that highlight your performance and value while discussing recent product developments. Or your annual sustainability report that demonstrates progress towards carbon reduction commitments.
Another report writing execution I’ve embraced is B2B data-driven pieces coupled with expert commentary. Maybe your data can offer valuable insight to help justify a buying decision – such as general industry trends or benchmarks. And should you carry out surveys or customer interviews, you have yet another opportunity to write attention-grabbing reports
Not sure where to start? As your B2B report writer, I can help you spot and shape reporting ideas or pick up your brief and go.
How it works
Proposal
Before we start, I clarify your requirements and fee in a detailed proposal. You may already have a report writing brief or need help to shape your ideas. Either way, I can start where you’re stuck.
What I need from you
You’ll provide the resources I need to write your B2B report. That may include information about your recent activities, data (raw or analysed), and people I can talk to. We’ll already have agreed what this looks like.
Planning and writing
Information and insight gathered, I plan and draft your report, adhering to any agreed structure, word count, and tone of voice. You’ll receive the first draft to review in a Word document.
Review and approval
My fee includes up to two sets of revisions. Give me your feedback and I’ll ensure you’re delighted with the final report. Then, it’s ready to use in your content marketing – not just once, but as broadly as you’re able to showcase it.
Fees for B2B reports
My fees to write B2B reports depend on the research and conversations required before drafting the copy and the ultimate length of the report. Should you have bespoke needs, please ask me for a quote
From £900.00 + VAT
Frequently asked questions
How long will it take you to write my report?
The timeframe depends on many factors, such as the report size, resource (and subject matter expert) availability, and my capacity. Having gathered the information required I’d aim to create your first draft within two weeks. Should you have a particular deadline for your report, please let me know when I’m putting your proposal together.
Do we need a report writer who already understands our industry?
In short, no. What you do need is a B2B report writer with sufficient experience at turning various resources into a compelling document. Few writers are sector experts, that’s your job. But a decent writer will know how to get up to speed quickly. And from there, you have the perfect blend of skills – your expertise and the report writing skill to do it justice.
Would you be happy talking with our customers?
Absolutely. As a B2B report writer, I’m perfectly comfortable interviewing your customers, industry experts, or any other stakeholders you need to gather insight from. To me, it’s a core part of the role. So, let me take the hassle off your desk before delivering an engaging report.