WordSmart: monthly copy support
You know great words make a difference, but your in-house skills are not pitch-perfect, and you don’t have the £££ to outsource your copywriting. It’s a common scenario, and one my WordSmart service resolves.
Improve your words in bite-size chunks
Instead of writing fresh copy from scratch, let me improve your existing marketing words in bite-size chunks, month by month. Copy-editing, refreshing, and guiding, you get my experienced eyes (and brain) on your copy without the “create from scratch” price tag.
What copy we work on is down to you (with my guidance thrown in). Web pages are a common request, or you may wish to refresh some old articles, or even polish a presentation. The result? You enhance your marketing copy for a comfortable monthly budget. And page by page, your words deliver more muscle for your business.
I support a limited number of clients in this way, so please ask about my earliest availability.
How it works
Fees for WordSmart
Whether you’re a solo business, or much larger, WordSmart can add oomph to your marketing copy, month by month. My typical package allows for eight hours of support a month. Subject to my availability, I’m happy to consider up to 16 hours a month.
Typical fee from £720.00+VAT per month (minimum contract three months)
Frequently asked questions
How long do we commit to WordSmart for?
From the outset, my minimum contract for WordSmart is three months. This is because I want you to enjoy some meaningful results. And with the best will in the world, this requires more than an eight-hour partnership.
That said, my contract has a 30-day notice clause (for both of us) should you not be happy with the arrangement.
After three months, you can opt for a rolling three-month contract, always with a 30-day notice clause. I’ve had clients I’ve supported every month for many years.
What copy can you improve as part of WordSmart?
You can ask me to improve any marketing copy you have in action. Alongside typical formats like website copy, email copy, and content (such as articles and eBooks), I can help enhance your:
- Sales letters
- Presentations
- Brochure and flyer copy
- Social media content
- Video scripts
- LinkedIn profiles
Since 2000, I’ve helped countless businesses communicate better. This has included every type of marketing copy you can think of. Even WhatsApp messages!
Can WordSmart give us more than eight hours a month?
Subject to my capacity, I can offer a WordSmart package from eight to 16 hours per month (the latter is equivalent to half a day a week). You can also front-weight our partnership by having more hours for the first three months before dropping back in the next quarter.
Less than eight hours a month isn’t a good idea for either of us. The more I can get under the bonnet of your business, the more you’ll gain.
Can we roll WordSmart hours into the following month?
Given we’ll plan your monthly priorities together, the need to do this is unlikely. However, things can change and I like my support to be flexible. So, in any six-month period, I’m happy to roll up to 50% of one month’s allowance into the following month (subject to my capacity).
When will you invoice us?
WordSmart is simple and transparent. You’ll receive an invoice for one month’s support on the first day of each month (payable within seven days). If you want to discuss a different arrangement, please mention this when we’re setting everything up.
