Be noticed
Be understood
Be trusted
Be successful

Want to shine brighter?

Apparently, I’m a magician. Not sure when that happened. I did have a Paul Daniels magic set as a kid (no rabbit included)...

“Can you do your magic on our words please?”

I prefer B2B copywriter myself, but I’ll take the compliment.

Muddled messages lose customers. Saying the right thing (with the right words) wins customers. Where are you at?

Having written for over two decades, I help you understand your audience and create words that grow your business. Today, my familiar sectors are software (and tech) and coaches. That said, I’ll consider anything B2B. Try me.

Contact me

Anna Metcalfe | Freelance Copywriter | B2B | Worcestershire

Customer stories that accelerate sales >

Web copy that keeps them reading >

Articles that build their trust in you >

Thank you for sending the first draft across. I'm really happy with it - you really are an amazing copywriter! This is exactly what I had in mind.

- Michaela Hardulakova - CityDoc Medical Ltd --

How do we start?

You might feel daunted about hiring a copywriter. That’s fine because I don’t (feel daunted about you hiring a copywriter, that is).

First, find someone who works in your sector. That’s B2B for me (especially software and coaches).

Next, get in touch to see if you click. The rest is easy.

Ok, that’s a tad brief, so here’s a page to explain my typical copywriting process. It’s still remarkably straightforward.

Learn More

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Documents that'll help you right now. From tips to help your business copy become more powerful, to a handy website copy checklist to help you avoid common pitfalls. I want to add more free stuff, so keep an eye on this section.

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Read my blog

Copywriters love to write. So, you'll find a raft of advice and creative ideas in my blog. Such as how customer research helps your writing and how content writers can form a plan. It’s a great place to hang out if you want to brush up your skills.

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