Turn your ‘complex' into ‘clear’ and move your dial Strategy | SaaS | Technology B2B content writer

Take your next step 

dial-pic.jpg
  • Attract
  • Engage
  • Motivate
  • Convert

Great content shortens your sales funnel

You’ve got an amazing product, but people don’t *get* it. Or you lack time and resources to achieve your B2B content dreams. And yet, customer-centric content moves your audience from problem-unaware to product-aware. If only you knew a freelance content writer who…

I'm Anna Metcalfe. I help B2B marketing teams build content libraries prospective customers trust. Stories they relate to, articles and eBooks that motivate them to choose you.

Work with me and have a strategic B2B SaaS and technology content writer exactly when you need her. On your team and poised to make a difference.

Contact me 

Anna Metcalfe | Freelance Content Writer | B2B Content Writer

She understood our (rather niche) business very quickly and delivered some outstanding customer stories that have gone on to move many opportunities in the right direction.

- Alisa McPhail - Xelix-

Make more impact with StoryMore

Customer stories boost sales. But many businesses don’t repurpose them to achieve maximum return. That’s because it takes time you don’t have and know-how you wish you did.

StoryMore creates your customer stories AND your marketing assets.

Imagine the difference in your marketing. StoryMore is hassle-free and creates more impact with every story.

Learn More

Anna Metcalfe | Freelance Copywriter | B2B | Worcestershire

Get some free copywriting advice today

Yep, all free. No catch. Just helpful stuff from a friendly freelance copywriter doing her thing.

Download my free stuff

Content writing stuff that'll help you right now. From tips to make your words more powerful, to a fun website quiz. Keep an eye on this section as I'm keen to add more.

Read my blog

Learn how customer research helps your content writing, and how to get your customers to say "yes" to telling their story. It’s a great place to hang out for wordy inspiration.